Find your place
in the North.
A developer generating plenty of enquiries and almost no viewings, because the site answered none of the questions a foreign buyer actually asks.
Where it started.
Northland Estates were spending ฿180,000 a month on ads driving traffic to a property list with no prices, no floor plans and no explanation of what a foreigner can legally own in Thailand. The sales team was fielding the same six questions on every call, and 78% of enquiries never reached a viewing.
Three moves that changed it.
Answer the legal question first
Foreign buyers want to know about freehold, leasehold and company structures before they care about the kitchen. We built a plain-English ownership guide and linked it from every listing. It became the most-read page on the site.
Rebuild the listing template
Price in THB and USD, land and build area in both wa and square metres, a real floor plan, the actual build stage, and a map showing the school, hospital and airport drive times.
Qualify before the call
The enquiry form now asks budget band, timeline and residency status. Three fields, all optional. The sales team walks into every call already knowing whether it is worth an hour.
What it moved.
What we delivered
- ✓Property listing system with saved searches
- ✓Bilingual ownership and legal guides
- ✓THB/USD dual pricing with live rate
- ✓Google Ads and Meta campaign rebuild
- ✓HubSpot pipeline with lead scoring
- ✓Automated viewing-booking flow
- ✓Monthly market report template
CMC didn’t just give us a better website. They gave us a clearer story, stronger leads, and the confidence to grow.